What is Website Maintenance?
// About
Website maintenance is the process of checking to maintain your website is well-performed and optimized in the dynamic and rapidly changing digital industry. It involves regularly inspecting your websites, correcting any bugs and optimizing the site’s speeds. Website maintenance is to ensure continuous traffic growth and security to improve Google organic ranking and strengthen the website’s search engine optimization (SEO).
What are the benefits of website maintenance?
// Advantages
Website maintenance is important because it can improve the security and protect your website away from hackers. Also, website maintenance enhances organic ranking of your website since it can improve search engine optimization (SEO) and increase the visibility in the search engine results pages (SERPs).
You should carry out website maintenance regularly. There are multiple facets of website maintenance, each requiring their own period of maintenance. For example, you should analyze website statistics monthly, review search engine optimization (SEO) content quarterly, and assess whether your website design and website development are up-to-date yearly. All these types of web maintenance may be tedious and time-consuming, so we recommend hiring a website maintenance agency (such as us at R-Digital) to carry out the website maintenance tasks for you.
Other than the overall quality of SEO, together with on-page SEO and off-page SEO, there are various factors that can impact SERP ranking:
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Present ranking in SERPs
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Website maturity (old or new site)
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Type of keywords (popularity, single-word, multiple-words)
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Scope of SEO work (done by your digital marketing agency)
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Efficiency of the SEO agency
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Target audience and location (Hong Kong SEO agency for the local market)
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The cost of website maintenance depends on the usage of your website, the size of your audience, and the amount of search engine optimization (SEO) content, etc. R-Digital is a flexible website maintenance agency, and you can discuss with our team to agree on a budget plan to ensure your site gets the website maintenance worthy of your investments.
Frequently Asked Questions.
Search engine optimization determines your website position on the search engine results pages (SERPs). Website maintenance is one of the tactics that can optimize your website to be user-friendly on all devices and update your website with the most up-to-date information.
Boosts Search Engine Optimization
It is costly for ongoing monthly website maintenance and protection fees. Employing a website maintenance agency can reduce the monthly cost for fixing bugs and reviewing the website. A website maintenance agency can provide full package of website maintenance which is more
cost-effective.
Saves Cost
Hackers may have automated apps that scan your web in search of unsecure loopholes. Website maintenance is therefore the perfect security solution to protect your website. Employing a website maintenance agency to monitor and update your website timely can prevent hackers from attacking your website.
Improves Security
Website maintenance can ensure that all your plugins and algorithms are up-to-date. Web developers can monitor all the new features and update your platform to keep it competitive.
