Social media platforms such as Facebook and Instagram are a great way to connect with potential and existing customers.​

// About

The Potential of Facebook Ads

Facebook is one of the largest social media platforms in the world, with more than 155 billion monthly active users. Facebook advertising has continued to grow over the years. Today, it is an essential centerpiece of a lot of businesses’ digital marketing strategies. They offer comprehensive advertising choices for Facebook advertisers to reach optimal returns.

As a Facebook Ads agency, we take good care of your ad performance. This is done by analyzing and tracking user contacts, downloads and click-through rates. Each individual Facebook ad is adjusted with the optimal marketing strategy to ensure that your media budget is valuable to invest in. Additionally, this boosts the conversion rate and maintains customers’ interest.

Group 783

// About

Reconnect with your customers

Facebook is one of the largest social media platforms to date. Boasting nearly 3 billion monthly users, Facebook and Instagram have become important keystones of a lot of businesses’ digital marketing strategies.

// Benefits

Advantages of Facebook Advertising

Precise targeting and exclusion list

Facebook Ads allow you to target users based on criteria such as behaviour, interest, profession, and more. Companies can diversify their audience through custom and lookalike audiences. By micro-targeting your exact audience, Facebook Ads targeting capabilities allow you to dig deeper into the audience base than other platforms and even target your competitors’ similar audiences.

Abundant effective and engaging ad formats

Facebook Ads allow various types of ad formats, such as text, videos and images using Carousel format. Since the ads are customizable, you can create ads that can reflect your brand or can interest your target audience. Engaging ads help you get a head start in the dynamic local market and create valuable leads for your company.

Flexible objective campaign setting

Facebook constantly upgrades its systems for a better user experience. Facebook Ads allow adjustable objective campaign settings such as drive engagement, website visits and leads for advertisers to select their preferences. Thus, your Facebook Ads have to be flexible to adapt to the drastic changes of the algorithm.

// We provide...

Social Media Services

Social Media Management

From publishing organic content to filtering comments, we help keep your brand actively reaching out to potential and existing customers.​

In-Depth Reporting

Reporting serves as an in-depth analysis of the performance on how the pages/ads are managing. Our reports on your Facebook Ads are concise, accurate, and filled with enriched information.

// Contact us

Why R-Digital?

Setting up Facebook and Instagram campaigns can be time-consuming and difficult. From choosing the right objectives for your campaigns to writing the right ad texts, we optimize and provide fruitful result analysis for your Facebook and Instagram campaigns. Save your time and effort and let our R-Digital specialist team do them all for you.


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// FAQ

Frequently Asked Questions

Facebook is one of the most popular social media platforms, with about 2.93 billion monthly active users. If you run Facebook Ads, you can reach out to an enormous audience with the use of their highly reliable profiling that can pursue targeted users across devices. Our Facebook Ad experts in R-Digital can tell you more about the benefits of setting up Facebook Ads.

Facebook can help you to find similar audiences by analyzing the data and build relationships with your audiences. Also, one of the key features of Facebook Ads is the ability to present multiple products in one ad, which is their multi-product Facebook ads. If your e-commerce business has various products to offer potential buyers, Facebook has got you covered.

You should choose your business objective first, and then provide a name for the Facebook Ads campaign. After that, a Facebook Ads Agency (such as us at R-Digital) will set up your ad account, target your audiences, and help choose the suitable platform and placements. Our Facebook Ads Agency will also monitor and assess your Facebook Ads to ensure peak performance.

Facebook categorizes three general objectives for Facebook Ads: Awareness, Consideration, and Conversion.


Awareness: Generate brand interest, let the world know your business products and services are available. Hence, it is important for your Facebook Ads to reach out to as much of your target audience as possible.


Consideration: Get your target audience to be curious and consider your business products and services with Facebook Ads. Create organic traffic to your platforms and invite them to install your app, make them engage with your company such as videos and posts. This also generates leads to collect information and form connections with your target audience.

Conversion: Inspire your target audience to take action and try out your business products and services. Facebook Ads can do this by exhibiting your products and/or services catalogue to potential customers, as well as create store traffic to people that are in reach of your business locations.

Facebook Ads can come in many formats depending on your needs:

  • Image                 
  • Video
  • Carousel
  • Instant experience
  • Collection

Depending on your Facebook Ad objectives, you can utilize multiple ad formats to maximize your business awareness, consideration, and conversion. Our Hong Kong Facebook Ads agency can help your e-commerce reach its full potential and achieve high return on advertising spend (ROAS).

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